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When was the last time you took a step back and put a stethoscope up to the virtual heart of your online business to listen long and hard to the healthiness of your brand? Just as you need a regular physical exam to remain healthy, your brand needs its own check-up from time to time so that it can help you to reach your goals and continue to grow. Branding is an asset to your business, especially when it comes to marketing yourself on social media. In this blog post, we're going to consider three areas that will help you gain clarity on what you need to do next to keep moving the needle forwards in your business.